Building an Eco-Friendly Period Care Brand: The Story Behind Viv with Katie Diasti

Katie unravels the marketing and retail strategies that have been instrumental in earning Viv a dedicated customer base. We delve into the nuances of customer behaviors and usage patterns, and how these insights have shaped Viv's success story. From understanding customer needs to navigating retail expansion, Katie shares a wealth of knowledge.

This podcast is brought to by Manufactured. Manufactured is the end to end inventory solution for brands. We can help with inventory financing, and sourcing and manufacturing consumer products. If you’re interested in learning more, check out www.manufactured.com